Pulse: A Free Online Cash Flow Management Tool for Small Business


If you are planning to start a small business or are already running one, a free online cash flow management tool may be just what you need. Enter Pulse. As described by the company, Pulse “is a web-based cash flow management tool that allows you to easily monitor the heartbeat of your small business – your cash.” The main cash flow page allows one to view their income and expenses for the past 8 months. Pulse also lets users track potential income based on the likelihood of receiving the future income.


Features of Pulse include:

  • Organize income by companies and projects
  • Organize income and expenses with categories
  • Company income history
  • Recurring income and expenses
  • Multiple user support (to share with investors, co-workers, etc…)
  • Potential sales/income tracker

Here’s a screen shot of the main cash flow screen:


Sign up is free and takes about 30 seconds (according to Pulse).

Published or Updated: May 23, 2011
About Rob Berger

Rob founded the Dough Roller in 2007. A litigation attorney in the securities industry, he lives in Northern Virginia with his wife, their two teenagers, and the family mascot, a shih tzu named Sophie.


  1. Kevin @ Change Your Tree says:

    I’m going to sign up and try this out right now–looks very promising from the description and screen shots.

    Thanks for the heads up.

    • DR says:

      Kevin, please let us know what you think of Pulse.

  2. shelly says:

    how’s priceAmbush.com as a money management service?

    • DR says:

      Shelly, thanks for the tip. I’m not familiar with priceAmbush, but will definitely check it out.

  3. Thibaut says:

    I’ve tried pulse and it’s definitely too basic.

    OK, there are categories, but you can’t display any stats or graphs about these categories.

    VAT is not handled, nor deductibility percentage of expenses (I’m thinking about freelancers using this product, for example in my country I can deduct 100% of my hardware expenses but only 75% of my car expenses), no projection of real incomes after taxes, and so on…

    In fact, I don’t really see the point of this app… An Excel spreadsheet will be much more useful and accurate. OK the spreadsheet won’t be online but it could using any hosting service (download, edit, reupload). It won’t be accessible by several people (but who cares? In a company, only one person handles the cash flow!)

    The idea is good, but come on… this is not for a “small business” but a tiny business!

  4. Sean Goss says:

    Great stuff! This is the kind of tool that every small business needs.

  5. Nicky Enriquez says:

    I’d like to try out the tool please. Thanks.

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